Introduction
Distributing a web page as part of a campaign requires unique parameters to be incorporated into the URL, enabling precise performance monitoring and optimal content personalisation.
Link a web page or form to a campaign
If you want to send a campaign that redirects to a web page from the Sendingly module, two parameters must be added manually after the URL of the web page:
Example: [Web page URL]?row_uid={{MM:ROW_UID}}&source_uid={{MM:SOURCE_UID}}
Warning! These parameters can only be added as part of a tactical or automatic campaign.
These two parameters are essential for:
- Link the performance of the web page or form to the sending of the campaign;
- Customise the web page or form if you have added personalisation fields.
Conclusion
To edit a web page after publication, please see the article How to edit a web page after publication?